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Using Behavioral Science to Design People Strategies That Really Work

October 4, 2017 @ 6:00 pm - 7:30 pm

In today’s hyper-competitive and we-just-got-disrupted operating environment, fully engaging the hearts and minds of your colleagues and has never been more important. Yet despite years of effort and no small amount of investment, very few organizations have really managed to move the needle when it comes to fully engaging their people. But there is reason for optimism. That’s because more leaders are paying attention to the wealth of insights that continue to flow from behavioral science research. Using these insights to better understand what people need from their work, and how to create more enlightened policies and initiatives, these progressive thinkers are building cultures that fire on all cylinders. The payoff? Motivated people who are as invested in building better organizations for their stakeholders as they are in building better lives for themselves.

Be sure to join us on Oct. 4 as we hear from Charlotte Blank, chief behavioral officer of Maritz, to hear about how you too can help nudge your organization in the right direction. Along the way, you’ll learn more about why people work the way they do, and how behavioral science and field research can address challenges that include everything from employee engagement, sales growth, and customer loyalty, to more immersive meetings and events. Make your plans, and bring a friend. Because the job engagement you improve could just be your own.


6:00 pm – 6:30 pm Networking and Refreshments 

6:30 pm – 7:30 pm Presentation/Discussion

Our guest presenter will be Charlotte Blank, Chief Behavioral Officer of Maritz and leader of a “Nerd Herd” that’s experimenting with new ways to put behavioral science to work solving business growth challenges. 

Along the way, you’ll learn about intrinsic drivers of human motivation, what people find most rewarding (spoiler: it’s not always cash) and behavioral design principles that get the job done. So make plans to join us on October 4. Because the job performance you improve just might be your own.


October 4, 2017
6:00 pm - 7:30 pm
Event Category:


Egg Strategy
440 North Wells, Suite 220
Chicago, IL us


Action Design Chicago